Hyro

Project Overview

My role: Visual Designer

Date: January 2025

Scope: Brand Identity, Packaging, Social Media

Hyro is a conceptual health and wellness brand revolutionizing the world of vitamins and probiotics. Designed for young, energetic individuals, this project captures the essence of vitality and empowerment through bold, science-backed solutions.

The branding reflects a retro-sporty aesthetic, with vibrant blue tones and dynamic design elements that evoke a sense of freshness, energy, and movement. Hyro’s identity is grounded in the idea that wellness should be accessible, inspiring, and seamlessly integrated into an active lifestyle.

Every detail of this concept—from the clean, modern typography to the sleek, playful packaging—has been thoughtfully crafted to resonate with a health-conscious, youthful audience. The goal: to establish Hyro as more than a supplement brand, but as a catalyst for living your best life, powered by science and fueled by ambition.

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